Adidas

Y-3 HOKORI

Y-3 FW2019 HOKORIDuring my internship in adidas Statement collaborations team I got an opportunity to dream and sketch for Y-3 as a side project.I am really thankful for Aurelien Longo for initiating it and Geoffroy Meyer for tutoring and believing in me as well as Stephanie Saris for a great collaboration.creative direction: Geoffroy Meyerdevelopment: Kira Kasprzak…

Published

April 24, 2020

Y-3 FW2019 HOKORI

During my internship in adidas Statement collaborations team I got an opportunity to dream and sketch for Y-3 as a side project.

I am really thankful for Aurelien Longo for initiating it and Geoffroy Meyer for tutoring and believing in me as well as Stephanie Saris for a great collaboration.

creative direction: Geoffroy Meyer

development: Kira Kasprzak and Oury Hermes

product manager: Sara Braun

2018

@adidasy3

This was the first time I worked on something that would be made in a factory and I decided that as I feel more comfortable with making stuff rather than sketching, the process for Hokori started with one photoshop render and from there it was straight hands-on.

For the first thing I decided to make a prototype based on my sketch which was a good starting point to elevate the design and figure out detailing. Making stuff is good in many ways: your design can change during the process or you get inspired by materials laying around. I started with leather cage upper inspired by old basketball shoes, but when I saw this translucent neoprene material in the makerlab I decided to play with layering and transparency.