Deep Dive: New Balance TWO WXY v2 Summer Campaign For the Summer 2022 rollout, New Balance tapped a creative lead to develop a visual identity for four new iterations of the TWO WXY v2. The result was a series of meticulously crafted photo composites that bridge the gap between performance hardware and lifestyle aesthetics. The Concepts Vibrant Summer: Capturing the raw energy of blacktop basketball under the sun, this colorway leans into beachside motifs. Seattle Gum Wall: A nod to local cultur