One pair out of 5,036 sounds very different from another retro waiting on a shelf. That is the hook behind the Air Jordan 1 Low OG “Somos Historias” Día de Muertos release. Our take: the number gets your attention. It should not make the buying decision for you. The specific drop behind the scarcity talk The supplied release details list a Mexico-only launch on October 13, with pairs individually numbered out of 5,036. Pricing is listed at $200 or MX$3,800. Those are release details, not a live